I first knew about Under Armour brand from their tactical and outdoor series, especially their tactical boots and bags.
On the 15th December 2015, LEA Groups of Companies has signed a partnership with Triple Private Limited to launch a Shop-in-Shop for the Under Armour athletic series in their Sarawak Plaza branch. This partnership allows Kuchingites to have access to more quality sporting brands. Personally, I’m a bit picky about the sport brands that I use especially sneakers and training shoes. There are many occasions that I either torn or completely destroy my shoes less then a year of using it. However, I have a good feelings about Under Armour.
During this launching event, two famous gyms has been selected as the official ambassador for Under Armour brand. These gyms are GymBox and Phoenix Gym.
With the tagline,”I Will”…(period), I believe that the message hits it right where you need it, whether it is during a run, during a game, during training session or during doing anything basically. “I Will” will boost your passion at that particular moment.
After the short tour at the Under Armour’s Shop-In-Shop at the LEA Sport Center, Sarawak Plaza branch, the press conference was adjourned, but before we part ways, we were given a special press kit and goodie bag.
Want to check out what’s inside the goodie bag? Hehe.
On the next article, I write about how good and reliable this UA backpack is. Not just that, the wrist band and para-chord bracelet is durable enough to withstand extreme adventure and travel too.